Difference between revisions of "Moon Society 2019 Branding"
Tycho>Strangelv (Starting a messy page about a branding proposal while it's in progress) |
Tycho>Strangelv |
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| Line 5: | Line 5: | ||
==Candidate Colors== | ==Candidate Colors== | ||
{| role="presentation" | {| role="presentation" | ||
| − | | | + | | Cerulean |
| + | |{{299C}} | ||
| <DIV style="background:{{299C}}; height:2em; width:2em"> </DIV> | | <DIV style="background:{{299C}}; height:2em; width:2em"> </DIV> | ||
| Closest Pantone match to MMM's cyan/cerulean | | Closest Pantone match to MMM's cyan/cerulean | ||
| − | | | + | |- |
| − | |||
| Dark Blue | | Dark Blue | ||
| + | |{{2767C}} | ||
| <DIV style="background:{{2767C}}; height:2em; width:2em"> </DIV> | | <DIV style="background:{{2767C}}; height:2em; width:2em"> </DIV> | ||
| Closest Pantone match to Luna City press's current dark blue; also harkens back to the WSD (200?-2013) website background | | Closest Pantone match to Luna City press's current dark blue; also harkens back to the WSD (200?-2013) website background | ||
| − | | | + | |- |
| − | |||
| Light Gold | | Light Gold | ||
| + | |{{113C}} | ||
| <DIV style="background:{{113C}}; height:2em; width:2em"> </DIV> | | <DIV style="background:{{113C}}; height:2em; width:2em"> </DIV> | ||
| Harkens back to Coriolis (2013-2018) website details | | Harkens back to Coriolis (2013-2018) website details | ||
| − | | | + | |- |
| − | |||
| Medium Gold | | Medium Gold | ||
| + | |{{116C}} | ||
| <DIV style="background:{{116C}}; height:2em; width:2em"> </DIV> | | <DIV style="background:{{116C}}; height:2em; width:2em"> </DIV> | ||
| Harkens back to Coriolis (2013-2018) website details | | Harkens back to Coriolis (2013-2018) website details | ||
| − | | | + | |- |
| − | |||
| Dark Gold | | Dark Gold | ||
| + | |{{7555C}} | ||
| <DIV style="background:{{7555C}}; height:2em; width:2em"> </DIV> | | <DIV style="background:{{7555C}}; height:2em; width:2em"> </DIV> | ||
| Harkens back to Coriolis (2013-2018) website details | | Harkens back to Coriolis (2013-2018) website details | ||
| − | | | + | |- |
| − | |||
| Brownish Gold | | Brownish Gold | ||
| + | |{{7558C}} | ||
| <DIV style="background:{{7558C}}; height:2em; width:2em"> </DIV> | | <DIV style="background:{{7558C}}; height:2em; width:2em"> </DIV> | ||
| Harkens back to Coriolis (2013-2018) website details | | Harkens back to Coriolis (2013-2018) website details | ||
|} | |} | ||
| − | |||
==Candidate Typefaces== | ==Candidate Typefaces== | ||
Revision as of 12:51, 16 September 2019
This is an admittedly rushed effort to produce a branding standard that at least harkens back to what we have historically.
...Unfortunately what we have had historically is an inconsistent mess, chock full of proprietary font typefaces we don't want to continue using and colors that aren't paired to Pantone standards.
Candidate Colors
| Cerulean |
|
Closest Pantone match to MMM's cyan/cerulean | |
| Dark Blue |
|
Closest Pantone match to Luna City press's current dark blue; also harkens back to the WSD (200?-2013) website background | |
| Light Gold |
|
Harkens back to Coriolis (2013-2018) website details | |
| Medium Gold |
|
Harkens back to Coriolis (2013-2018) website details | |
| Dark Gold |
|
Harkens back to Coriolis (2013-2018) website details | |
| Brownish Gold |
|
Harkens back to Coriolis (2013-2018) website details |
