Difference between revisions of "Moon Society 2019 Branding"
Tycho>Strangelv (→Candidate Colors: Illegitimate descendants of pink and gray) |
Tycho>Strangelv (→Candidate Colors: Warm "Gray") |
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| Line 74: | Line 74: | ||
| <DIV style="background:{{7558C}}; height:2em; width:2em"> </DIV> | | <DIV style="background:{{7558C}}; height:2em; width:2em"> </DIV> | ||
| Harkens back to Coriolis (2013-2018) website details | | Harkens back to Coriolis (2013-2018) website details | ||
| + | |- | ||
| + | | Light Warm Gray | ||
| + | | {{WG1C}} | ||
| + | | <DIV style="background:{{WG1C}}; height:2em; width:2em"> </DIV> | ||
| + | | | ||
| + | |- | ||
| + | | Warm Gray | ||
| + | | {{WG7C}} | ||
| + | | <DIV style="background:{{WG7C}}; height:2em; width:2em"> </DIV> | ||
| + | | | ||
| + | |- | ||
| + | | Grayish Brown | ||
| + | | {{411C}} | ||
| + | | <DIV style="background:{{411C}}; height:2em; width:2em"> </DIV> | ||
| + | | | ||
| + | |- | ||
| + | | Brown | ||
| + | | {{412C}} | ||
| + | | <DIV style="background:{{412C}}; height:2em; width:2em"> </DIV> | ||
| + | | | ||
|- | |- | ||
| Pinkish off white | | Pinkish off white | ||
Revision as of 16:41, 16 September 2019
This is an admittedly rushed effort to produce a branding standard that at least harkens back to what we have historically.
...Unfortunately what we have had historically is an inconsistent mess, chock full of proprietary font typefaces we don't want to continue using and colors that aren't paired to Pantone standards.
Candidate Colors
| White |
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| Cool Gray 2C |
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| Cool Gray 5C |
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| Cool Gray 8C |
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| Cool Gray 11C |
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| Near-Black Gray |
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| Black |
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| Cerulean |
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Closest Pantone match to MMM's cyan/cerulean | |
| Blue |
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Between Dark blue and MMM Cerulean | |
| Dark Blue |
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Closest Pantone match to Luna City press's current dark blue; also harkens back to the WSD (200?-2013) website background | |
| Light Gold |
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Harkens back to Coriolis (2013-2018) website details | |
| Medium Gold |
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Harkens back to Coriolis (2013-2018) website details | |
| Dark Gold |
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Harkens back to Coriolis (2013-2018) website details | |
| Brownish Gold |
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Harkens back to Coriolis (2013-2018) website details | |
| Light Warm Gray |
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| Warm Gray |
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| Grayish Brown |
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| Brown |
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| Pinkish off white |
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| Chaise Mauve |
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| Lavender |
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| Dark Cherry |
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